EMX expands card sourcing by launching its services

EMX, the logistics arm of 7X, has launched a national card issuance and fulfilment service expanding its logistics expertise into securefinancial infrastructure. Laith Tahboub, General Manager, EMX, commented, “The move represents the company’s expansion into a new sector, which complements its core logistics capability. The launch extends EMX’s logistics leadership into secure issuance, providing a scalable and transparent service built in the UAE and for the region.” The integrated model covers card sourcing, local personalisation, packaging and last-mile delivery, consolidating processes under one secure chain of custody and eliminating delays caused by multi-vendor systems. The operations are managed by EMX’s sister company, Electronic Documents Centre (EDC), ensuring strict data protection and regulatory compliance.